Private Label / OEM & ODM
OEM & ODM / Private Label
A defined route from concept to bulk production.
Use our private-label process for a new range, a focused team programme or an extension to an existing collection. Each stage ends with a practical approval point.
Development process
Seven checkpoints from brief to dispatch.
The sequence can be adapted to the product, but approvals should remain explicit.
Brief
Target user, product, quantity, price level, delivery window and destination.
Material direction
Available or custom fabric, components, colour and performance requirements.
Technical development
Measurements, pattern, construction, logo placement, trims and packaging plan.
Sample
Prototype production followed by fit, workmanship and appearance feedback.
Pre-production approval
Final sample, artwork, colour, labels, bill of materials and tolerances agreed.
Bulk production
Material control, in-line checks, finishing, measurement review and final inspection.
Pack & dispatch
Approved packaging, carton marks, shipping documents and freight coordination.
Your label, specified properly
Customisation choices coordinated as one product.
Product & fit
- Custom measurement chart
- Block and grading direction
- Construction and seam choices
- Women's, men's, unisex and children's sizing
Colour & branding
- Fabric colour selection or custom dyeing
- Embroidery, print, transfer and silicone applications
- Woven, printed and heat-transfer labels
- Custom zips, buttons, pullers and trims
Retail presentation
- Hangtags and barcode labels
- Custom polybags, pouches and boxes
- Carton marks and packing ratios
- Destination-specific documentation where scoped
MOQ & timing
Plan with realistic commercial inputs.
For many apparel programmes, the typical starting point is around 100 pieces per style and colour. Materials, custom dyeing, moulded components and packaging can require a higher minimum.
Initial samples are commonly planned in approximately 7–10 working days after material and artwork confirmation. Bulk timing is confirmed only after approvals, material availability, quantity and packaging are known.
Approval discipline
What protects the result.
One approved specification
Product measurements, construction, colour, artwork and packing details remain the reference for bulk.
Written change control
Any change affecting price, performance, appearance or timing is confirmed before implementation.
Market requirements scoped early
Testing, certification, labelling and documentation must be named in the brief and quotation.
Talk to our development team
Ready to define your first sample?
Send the clearest information you have. Our team will reply with the missing decisions, sample route and quotation inputs.